Inking New Ideas

  • Why Product Reviews are Important for Buyers and Sellers

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    As an online retailer, product reviews are important to your sales. But you may not realize just how important they truly are. Here are some statistics: 63% of customers are more likely to make a purchase from a site that has user reviews 88% of online shoppers include reviews in their purchase decision 70% of […]

  • The Art of the Thank You for Purchase Email

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    Thank you notes are underappreciated. I love giving them. I love receiving them. In fact, all kinds of “thank you” are great. We can never give or receive too much thanks and appreciation. This extends beyond our personal lives. Thanking others is important in business, too. In the retail world. Think about how cashiers generally thank customers after a […]

  • eCommerce Canada

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    The praises of ecommerce are sung wherever you look– low overhead costs, the growth and globalization of businesses, customer convenience, etc. While these praises may be true for many, ecommerce poses some serious challenges for businesses. Canada is projected to increase online sales to $55.8B in 2020, an 89% increase from 2015. It is no […]

  • How Pricing Strategies Increase Sales

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    Giving your products competitive pricing strategies becomes a bigger task every day. Industries grow, new businesses come and go. This ever-growing list of competitors makes it harder to highlight what makes your products unique. You can build awareness through increased marketing efforts, social campaigns, and promotions. But if your pricing isn’t competitive, will anyone bite? There are a few simple ways to […]

  • A Payment Method that Increases Sales and Reduces Cart Abandonment

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    This is a guest post by Chris Dolan, VP of Strategic Partnerships at Sezzle.   According to a study by SalesCycle, 78.4% of online carts are abandoned.  Talk about missed opportunities! The #1 reason cited for abandoned carts is unexpected shipping costs or timelines.  Fortunately, if you’re reading this, you know ShipStation can help you […]

  • Dynamic Tech Services: Implement Success

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    ERP software is at the core of your business. Enterprise resource planning solutions include: accounting, inventory management, order processing, ecommerce, human resources, and customer relations management (CRM), and more. New to ERP? Whether you’re implementing your first enterprise resource planning (ERP) software system or replacing an outdated system, it’s likely your company will encounter challenges. […]

  • Key Practices That Help Entrepreneurs Stand Out

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    This post was contributed by Stefani Tanner of ShipZOOM, a provider of fulfillment and shipping services. Stefani Tanner is a Marketing Manager and Onboarding Specialist at ShipZOOM, focused on determining the potential partnerships between ShipZOOM and customers in need of fulfillment services to help entrepreneurs save time, energy, and money so they can focus on […]

  • How High Volume Sellers Ship Their Products

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    This blog was contributed by our Andrew Maff at Seller’s Choice. Andrew Maff is the Director of Marketing and Operations for Seller’s Choice, a full-service digital marketing agency for ecommerce sellers. Andrew is a digital strategy and marketing expert with over a decade of experience improving the online presence of ecommerce sellers all over the world. The most […]

  • Visiture: Your Online Landscaper

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    An enthusiastic gardener spends weeks preparing a garden to cultivate a prosperous, lush garden we can all admire. A gardener situates the plants in a precise location, works with the best tools, and adheres to the guidance of experts. Anyone that desires the same outcome must go through the demanding routine to generate similar results. […]

  • Three Ways to Impress Omnichannel Holiday Shoppers

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    This blog was contributed by Sree Menon, who leads global strategy and operations at Tophatter. Tophatter is the world’s fastest, most entertaining mobile shopping marketplace. Omnichannel retail is not a new concept. However, now more than ever taking an integrated approach is vital to success. Why the sudden urgency? The shift to mobile devices. In […]

  • The Douglas Stewart Company: Experts in Education

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    Education focused. Relationship driven. The Douglas Stewart Company was established in 1950 and has grown into the leading distributor in the education market. They serve over 300 manufacturers and distribute to over 4,500 education-based retailers in the United States and Canada. Their focus and experience in the education market are unrivaled. The Douglas Stewart Company […]