Selling Online

  • The Canadian ecommerce opportunity is waiting for you

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    When you’re working on building the right audience for your e-commerce business, targeting Canadians might not be on your to-do list. After all, there are plenty of potential customers to attract at home. But Canadians are savvy online shoppers who love to buy from U.S. retailers. What’s more, 90% of the country lives within 100 […]

  • Which shipping option wins? Standard Delivery vs Express Delivery

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    As trends in ecommerce rapidly shift towards instant gratification, and Amazon and its rivals see who can offer the quickest shipping options, how can a SMB etailer compete? A company like Amazon can offer ludicrous shipping options—losing profits for a few quarters to grow their market share. If you or I took this approach, we’d […]

  • ShipStation and Alibaba.com Aim to Grow Global Trading Opportunities Together

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    Alibaba.com is mostly known to U.S.-based ecommerce sellers and retailers as a global trade platform to help them source products from suppliers around the world. Successful ecommerce merchants are smart about every step of their supply chain. A platform like Alibaba.com makes it easier by providing access to more than 150,000 listed suppliers that manufacture […]

  • What Marketplace Sellers Need to Know about Selling in Auctions

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    This blog was contributed by our partner Tophatter. As more and more shopping moves online—Internet Retailer recently reported ecommerce sales grew by 15% in 2018—it becomes a more personalized, targeted experience. A hyper-personalized experience escorts the shopper through to purchase,  but it can also suck the fun out of shopping. And Americans love to shop. […]

  • Everything You Need To Know Before Replatforming & Migrating Your Ecommerce Shop

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    This blog was contributed by Marco De Paulis and E.M. Ricchini of Noticed, an ecommerce agency leading fearless brands to limitless growth. Taking a specialist approach, Noticed offers high-touch ecommerce builds and migrations, ongoing optimization, and growth marketing strategy and management. We think website migrations—particularly those of the ecommerce variety and especially when it comes […]

  • Ethical Commerce: Another E in eCommerce

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    With rising concerns about our carbon footprint, the importance of ethical commerce is greater than ever. In 2012, shipping accounted for 2.2% of the global carbon dioxide output. And that number is forecasted to increase by up to 250% by 2050. An ethical strategy can be a great way to reduce your company’s carbon footprint, […]

  • 2018 Ecommerce Results Predict 2019 Success

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    Results are in, Q4 of 2018 was one of the biggest quarters ever for ecommerce. Stores upped their game this past holiday season, and it shows. Now that 2018 is over and things have calmed down, we’re looking back at the results, analyzing the trends, and sharing what will help your business start 2019 on […]

  • Top 5 Ecommerce Trends for 2019

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    The beginning of the year is a time when online retailers have some time to reflect on trends and how to set their businesses up for even more success. We’ve compiled a list of top 5 ecommerce trends to get you started. Personalization The use of personalization in ecommerce keeps growing. What began as including […]

  • 3 Common Ways to Improve Retailer’s Customer Service with Mobile

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    Alexa Lemzy is the customer service manager and content editor at Textmagic.com. She is passionate about excellent customer support, mobile technologies, and business communication. You can reach her on Twitter. Mobile text messaging is a cost-effective way for retailers to deliver better customer service.  Research shows that 95% of Americans own a cell phone of […]

  • Try Before You Buy with Augmented Reality

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    While ecommerce is a booming market, brick and mortar stores still offer one major advantage to shoppers. That is the ability to see and feel products. But there’s nothing to fear, with the help of recent technology advances that gap is closing. The growing use of Augmented Reality, or AR, offers online shoppers ways to […]

  • 7 Ways to Cut Expenses for Your Ecommerce Business

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    Valery Travers is a marketing and eCommerce specialist who’s consulted with many small and medium-size businesses to grow their profit margin while decreasing and improving overhead costs.   Increasing sales becomes more challenging with each passing year as more competition enters even the most niche of markets. Meanwhile, as your company grows it can be difficult […]

  • Start Your Year Off Right With Three Words

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    Though we’re already a month into the new year it is never too late to set goals and resolutions. A couple years ago I learned about a new way to jumpstart the year. It’s a practice called “My 3 Words.” Created by business guru Chris Brogan, the idea is to pick three words to motivate […]

  • How to Increase Last-Minute Holiday Sales

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    According to Adobe Analytics, this Cyber Monday was a bonanza for online sales, with $7.9 billion spent. But the online sales season is still in full swing. The world is full of last-minute shoppers who shop right up to the end of the holiday season. According to a Dropoff survey, 77 percent of online shoppers plan […]

  • How Pricing Strategies Increase Sales

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    Giving your products competitive pricing strategies becomes a bigger task every day. Industries grow, new businesses come and go. This ever-growing list of competitors makes it harder to highlight what makes your products unique. You can build awareness through increased marketing efforts, social campaigns, and promotions. But if your pricing isn’t competitive, will anyone bite? There are a few simple ways to […]

  • A Payment Method that Increases Sales and Reduces Cart Abandonment

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    This is a guest post by Chris Dolan, VP of Strategic Partnerships at Sezzle.   According to a study by SalesCycle, 78.4% of online carts are abandoned. The #1 reason cited for is unexpected shipping costs or timelines.  Fortunately, if you’re reading this, you know ShipStation can help you solve those problems. However, the second most […]

  • 3 Ways to Make a Better Support Team

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    Making a more efficient support team can take a little work, but pays off very quickly. When your support team is confident and comfortable in their role, their productivity increases. As a result, a team of efficient, productive agents can protect your bottom line allowing you to run a smaller, more effective team.  Selecting the Right Candidate […]

  • Key Practices That Help Entrepreneurs Stand Out

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    This post was contributed by Stefani Tanner of ShipZOOM, a provider of fulfillment and shipping services. Stefani Tanner is a Marketing Manager and Onboarding Specialist at ShipZOOM, focused on determining the potential partnerships between ShipZOOM and customers in need of fulfillment services to help entrepreneurs save time, energy, and money so they can focus on […]

  • Three Ways to Impress Omnichannel Holiday Shoppers

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    This blog was contributed by Sree Menon, who leads global strategy and operations at Tophatter. Tophatter is the world’s fastest, most entertaining mobile shopping marketplace. Omnichannel retail is not a new concept. However, now more than ever taking an integrated approach is vital to success. Why the sudden urgency? The shift to mobile devices. In […]