{"id":100473,"date":"2026-09-01T08:00:00","date_gmt":"2026-09-01T13:00:00","guid":{"rendered":"https:\/\/www.shipstation.com\/?p=100473"},"modified":"2026-09-01T07:45:08","modified_gmt":"2026-09-01T12:45:08","slug":"big-news-freight-is-now-native-to-shipstation","status":"publish","type":"post","link":"https:\/\/www.shipstation.com\/en-gb\/blog\/big-news-freight-is-now-native-to-shipstation\/","title":{"rendered":"Big News: Freight is Now Native to ShipStation"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">ShipStation is evolving. Today, we\u2019re taking a major step forward by officially introducing (LTL) less-than-truckload freight shipping natively inside ShipStation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you\u2019re shipping full pallets for wholesale accounts, handling bulk orders, or moving oversized goods, LTL freight is vital for scaling your business. With this launch, you get direct access to competitive LTL rates, streamlined booking, and complete shipment visibility\u2014giving you a faster, smarter way to run your freight operations without the hassle of broker back-and-forth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For the millions of businesses managing both parcel and freight, this removes a massive operational headache. Historically, merchants had to manage parcel and freight across two disconnected platforms with separate logins, scattered tracking numbers, and no single source of truth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to <a href=\"https:\/\/www.shipstation.com\/guides\/shipstation-2026-merchant-insights-report\/\">ShipStation\u2019s 2026 Merchant Insights Report<\/a>, <strong>78% of merchants ship freight<\/strong>, but <strong>58% run it through a completely separate platform<\/strong>. Even worse, <strong>45% outsource freight entirely<\/strong>, keeping half of their logistics data out of sight.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now, you can quote, book, and track LTL freight directly alongside your parcel workflows. No separate tools, no missing data\u2014just your entire shipping operation running on one platform.<\/p>\n\n\n\n<h3 id=\"h-what-s-included-at-launch\" class=\"wp-block-heading\"><strong>What\u2019s included at launch<\/strong>:<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Real-time LTL rate quotes<\/strong>: Compare real-time rates across ShipStation Global\u2019s network of 50+ top LTL carriers\u2014no waiting on a broker.<\/li>\n\n\n\n<li><strong>Unified dashboard<\/strong>: Create, manage, and track parcel and LTL freight side-by-side in one view.<\/li>\n\n\n\n<li><strong>End-to-end freight management<\/strong>: Quote, book, label, and reconcile invoices for freight without leaving ShipStation.<\/li>\n\n\n\n<li><strong>Bring your own rates<\/strong>: Access instant network rates with zero prior carrier setup, or seamlessly connect your existing negotiated rates with Worldwide Express or Unishippers.<\/li>\n\n\n\n<li>And more!<\/li>\n<\/ul>\n\n\n\n<h2 id=\"h-shipping-smarter-starts-with-visibility\" class=\"wp-block-heading\">Shipping smarter starts with visibility<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Gain the clarity needed to understand your true cost per shipment, spot patterns across modes, and make data-driven decisions that actually move a business forward.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That matters more than ever: <strong>80% of merchants say real-time visibility across their shipping operation is critical to their business<\/strong> (<a href=\"https:\/\/www.shipstation.com\/guides\/shipstation-2026-merchant-insights-report\/\">ShipStation\u2019s 2026 Merchant Insights Report<\/a>).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adding native freight capability is a natural extension of how ShipStation has always worked: removing friction, surfacing what matters, and giving you total control of your fulfillment in one place.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Every shipment has the same job: get to the customer smoothly. Now you can manage all of them from one platform.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LTL Freight is live inside ShipStation today. Log in now to explore rates and streamline your freight workflow.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ShipStation has expanded to include native LTL (less-than-truckload) freight capabilities! You can now quote, book, and track freight shipments directly inside the platform\u2014with the added power of managing parcel and freight side-by-side in one workflow. Log in today to explore competitive carrier rates and streamline your shipping.<\/p>\n","protected":false},"author":184,"featured_media":100160,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13732],"tags":[13730,13113],"class_list":["post-100473","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ltl-shipping","tag-ltl","tag-shipping-automation"],"acf":{"shipstation_product_type":["shipstation"],"shipstation_features":"","shipstation_company_size":"","shipstation_industry":"","shipstation_funnel_stage":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Big News: Freight is Now Native to ShipStation - ShipStation<\/title>\n<meta name=\"description\" content=\"Get direct access to competitive LTL rates, streamlined 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