{"id":94056,"date":"2026-06-16T11:47:58","date_gmt":"2026-06-16T16:47:58","guid":{"rendered":"https:\/\/www.shipstation.com\/?p=94056"},"modified":"2026-06-16T11:47:59","modified_gmt":"2026-06-16T16:47:59","slug":"amazon-fba-and-fbm-split-routing-guide","status":"publish","type":"post","link":"https:\/\/www.shipstation.com\/en-gb\/blog\/amazon-fba-and-fbm-split-routing-guide\/","title":{"rendered":"Amazon FBA and FBM Split Routing Guide"},"content":{"rendered":"\n<p>Splitting Amazon FBA and FBM orders in ShipStation works best when you treat each fulfillment path as its own process. This helps you keep orders visible in one place, route FBM work through your own shipping flow, and send eligible non-Amazon orders to FBA when that&#8217;s the right option.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-can-you-use-amazon-fba-and-fbm-at-the-same-time\">Can you use Amazon FBA and FBM at the same time?<\/h2>\n\n\n\n<p>Yes. Many sellers use both. Amazon handles FBA Marketplace orders internally, while FBM orders stay in your hands. On the ShipStation platform, you can still view Amazon orders together, making it easier to track volume, inventory, and service options without bouncing between screens.<\/p>\n\n\n\n<p>That split can be helpful when products have different demand, margins, or handling requirements. It also gives you another option when fees, per item fee pressure, or additional charges change your cost.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-do-you-set-up-amazon-fba-and-fbm-split-fulfillment\">How do you set up Amazon FBA and FBM split fulfillment?<\/h2>\n\n\n\n<p>The cleanest setup is simple: use a clear FBA path and a clear FBM path. Don&#8217;t rely on one mixed setup to decide everything later. In practice, sellers often set rules by SKU, ship-from location, or order type in Seller Central and ShipStation.<\/p>\n\n\n\n<p>For FBM orders, ShipStation can automatically import orders, apply rules, and help you compare <a href=\"https:\/\/www.shipstation.com\/partners\/ups\/\">UPS<\/a>\u00ae, <a href=\"https:\/\/www.shipstation.com\/partners\/usps\/\">USPS<\/a>\u00ae, <a href=\"https:\/\/www.shipstation.com\/partners\/fedex\/\">FedEx<\/a>\u00ae, and <a href=\"https:\/\/www.shipstation.com\/partners\/dhl-express\/\">DHL Express<\/a> <a href=\"https:\/\/www.shipstation.com\/shipping-rates-calculator\/\">shipping rates<\/a> from a single screen. For non-Amazon channel orders, you can also send eligible orders to Fulfillment by Amazon through our fulfillment workflow.<\/p>\n\n\n\n<section\tclass=\"wp-block-shipstation-stats block not-prose padding-top--md padding-bottom--md\">\n\t<div class=\"content--lg\">\n\t\t<div class=\"container not-prose\">\n\n\t\t\t\t\t\t\t\n\t\t\t\t<div class=\"stats-grid stats-grid--cards\"\n\tstyle=\"--stats-cols-mobile: 1; --stats-cols-desktop: 1;\">\n\t\t\t\t\t\t<div class=\"stat-item stat-item--card\">\n\t\t\t\t\t<div class=\"stat-number countup\"\n\t\t\t\tdata-countup-value=\"46\"\n\t\tdata-countup-duration=\"2000\"\n\t\tdata-countup-prefix=\"\"\n\t\tdata-countup-suffix=\"%\"\n\t\t><\/div>\n\n\t\t\t<div class=\"stat-label\">Ship with two or more carriers<\/div>\n\t\n\t\t\t<div class=\"stat-description\">Nearly half of ShipStation merchants ship with two or more carriers in their first year.<\/div>\n\t\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-why-separate-skus-and-rules-matter-for-fbs-and-fbm-routing\">Why separate SKUs and rules matter for FBS and FBM routing<\/h3>\n\n\n\n<p>Separate product logic helps you avoid the wrong fulfillment choice. It also helps keep inventory correct. If your FBA SKU does not match the fulfillment SKU you use, the process can fail. It&#8217;s best to setup your SKU data carefully before you scale.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-should-you-consider-before-you-split-orders\">What should you consider before you split orders?<\/h2>\n\n\n\n<p>Start with three things:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Inventory by location<\/li>\n\n\n\n<li>Fees and per-item cost<\/li>\n\n\n\n<li>Customer service expectations<\/li>\n<\/ul>\n\n\n\n<p>Amazon handles carrier and service choice for FBA fulfillment. For FBM, you control <a href=\"https:\/\/www.shipstation.com\/fulfillment\/shipping\/rate-shopper\/\">shipping rates<\/a>, packaging, and delivery flow more directly. That matters for high-demand products, oversized items, branded packaging, or orders that need special handling.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-keep-your-amazon-fulfillment-split-clear\">Keep your <a href=\"https:\/\/www.shipstation.com\/partners\/fulfillment-by-amazon-fba\/\">Amazon fulfillment<\/a> split clear<\/h2>\n\n\n\n<p>Amazon FBA and FBM can work well together when each order has a clear path. Use FBA when Amazon should store and ship. Use FBM when you want more control over cost, service, or product handling. Ready to simplify the split? <a href=\"https:\/\/www.shipstation.com\/start-a-free-trial\/\">Start with ShipStation<\/a> and connect Amazon Seller Central to keep fulfillment decisions in one dashboard.<\/p>\n\n\n\n<section class=\"wp-block-shipstation-faqs block not-prose padding-top--md padding-bottom--md\">\n    <div class=\"background--full content--lg\">\n        <div class=\"accordion-block\">\n            <div class=\"container\">\n                    <div class=\"content content-align-center items-center content-width-md\">\n                                        \n                                            <h2>Frequently asked questions about Amazon FBA and FBM split routing with ShipStation<\/h2>\n                                        \n                                        \n                                        \n                                    <\/div>\n                        <div class=\"accordions\">\n                                            <div class=\"accordion\">\n                            <div class=\"question\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\">\n                                <h5>Can I do FBA and FBM at the same time?<\/h5>\n                                <div class=\"icon\">\n                                    <svg class=\"span-2\" width=\"16\" height=\"17\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 24\" stroke-width=\"1.5\" stroke=\"currentColor\">\n                                        <path stroke-linecap=\"round\" stroke-linejoin=\"round\" d=\"M19.5 8.25l-7.5 7.5-7.5-7.5\" \/>\n                                    <\/svg>\n                                <\/div>\n                            <\/div>\n                            <div class=\"body-content\">\n                                <div class=\"prose\">Yes. You can use Amazon FBA for some products and FBM for others. We help you keep those orders visible together so your team can manage fulfillment with less manual work.<\/div>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"accordion\">\n                            <div class=\"question\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\">\n                                <h5>What should I know before using ShipStation for Amazon fulfillment?<\/h5>\n                                <div class=\"icon\">\n                                    <svg class=\"span-2\" width=\"16\" height=\"17\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 24\" stroke-width=\"1.5\" stroke=\"currentColor\">\n                                        <path stroke-linecap=\"round\" stroke-linejoin=\"round\" d=\"M19.5 8.25l-7.5 7.5-7.5-7.5\" \/>\n                                    <\/svg>\n                                <\/div>\n                            <\/div>\n                            <div class=\"body-content\">\n                                <div class=\"prose\">The main thing to know is that Amazon still controls FBA fulfillment details. For FBA, Amazon handles shipping service options, and ShipStation can store only one tracking number per FBA fulfillment.<\/div>\n                            <\/div>\n                        <\/div>\n                                            <div class=\"accordion\">\n                            <div class=\"question\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\">\n                                <h5>Does Amazon use ShipStation?<\/h5>\n                                <div class=\"icon\">\n                                    <svg class=\"span-2\" width=\"16\" height=\"17\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 24 24\" stroke-width=\"1.5\" stroke=\"currentColor\">\n                                        <path stroke-linecap=\"round\" stroke-linejoin=\"round\" d=\"M19.5 8.25l-7.5 7.5-7.5-7.5\" \/>\n                                    <\/svg>\n                                <\/div>\n                            <\/div>\n                            <div class=\"body-content\">\n                                <div class=\"prose\">Amazon has its own fulfillment network. ShipStation connects you to Amazon Seller Central so you can import orders, view FBA activity, manage FBM shipping, and keep your fulfillment process organized.<\/div>\n                            <\/div>\n                        <\/div>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Amazon FBA and FBM split routing with ShipStation explained. Learn what works, key limits, and smarter fulfillment options.<\/p>\n","protected":false},"author":184,"featured_media":94052,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_metadesc":"Amazon FBA and FBM split routing with ShipStation explained. Learn what works, key limits, and smarter fulfillment options.","footnotes":""},"categories":[42],"tags":[8874,13128,13112,13113,13127],"class_list":["post-94056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-shipping-basics","tag-integrations","tag-marketplace-selling","tag-order-fulfillment","tag-shipping-automation","tag-technology-integrations"],"acf":{"shipstation_product_type":["shipstation"],"shipstation_features":"","shipstation_company_size":"","shipstation_industry":"","shipstation_funnel_stage":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Amazon FBA and FBM Split Routing Guide - ShipStation<\/title>\n<meta name=\"description\" content=\"Amazon FBA and FBM split routing with ShipStation explained. 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Learn what works, key limits, and smarter fulfillment options.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shipstation.com\/blog\/amazon-fba-and-fbm-split-routing-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"ShipStation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ShipStation\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-16T16:47:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-16T16:47:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2026\/06\/blog-image-1-260616-1137.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1536\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Todd Greenbaum\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@shipstation\" \/>\n<meta name=\"twitter:site\" content=\"@shipstation\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Todd Greenbaum\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/\"},\"author\":{\"name\":\"Todd Greenbaum\",\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/#\\\/schema\\\/person\\\/5732117106a30e5c0d3f0f38c4c3e0f7\"},\"headline\":\"Amazon FBA and FBM Split Routing Guide\",\"datePublished\":\"2026-06-16T16:47:58+00:00\",\"dateModified\":\"2026-06-16T16:47:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/\"},\"wordCount\":417,\"publisher\":{\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.shipstation.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/blog-image-1-260616-1137.png\",\"keywords\":[\"Integrations\",\"Marketplace selling\",\"Order fulfillment\",\"Shipping automation\",\"Technology &amp; Integrations\"],\"articleSection\":[\"Shipping Basics\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/\",\"url\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/\",\"name\":\"Amazon FBA and FBM Split Routing Guide - ShipStation\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.shipstation.com\\\/blog\\\/amazon-fba-and-fbm-split-routing-guide\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.shipstation.com\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/blog-image-1-260616-1137.png\",\"datePublished\":\"2026-06-16T16:47:58+00:00\",\"dateModified\":\"2026-06-16T16:47:59+00:00\",\"description\":\"Amazon FBA and FBM split routing with ShipStation explained. 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