{"id":25590,"date":"2020-04-02T12:28:24","date_gmt":"2020-04-02T17:28:24","guid":{"rendered":"https:\/\/www.shipstation.com\/?p=25590"},"modified":"2022-01-04T10:00:36","modified_gmt":"2022-01-04T16:00:36","slug":"how-chattanooga-beard-co-grew-online-with-shipstation","status":"publish","type":"stories","link":"https:\/\/www.shipstation.com\/en-gb\/stories\/how-chattanooga-beard-co-grew-online-with-shipstation\/","title":{"rendered":"How Chattanooga Beard Co. Grew Online with ShipStation"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cWhen Black Friday hit\u2026 We all stood around the label printer and watched 80 orders print and they\u2019re just spilling out all over the floor and it was the first time we\u2019ve ever had that many orders at one time ever.\u201d<br><\/p><cite>Todd Preston, Chattanooga Beard Co. <\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Matt Patty started <a href=\"https:\/\/www.chattanoogabeard.co\/\">Chattanooga Beard Co.<\/a> in 2017, wanting to offer better-smelling, quality beard products to his clients. He started selling in his own barbershop and at the Chattanooga Market\u2014 a local arts and farmers market. The success Chattanooga Beard Co. achieved locally inspired Matt to further grow the business, but there was one challenge standing the way: <strong>shipping to Chickamauga, 20 minutes away from Chattanooga, cost them $14. <\/strong>Outrageous shipping prices were keeping Matt from expanding the business to a wider market. About six months ago, he brought on Todd Preston to help.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Todd knew they needed a solution if they were going to create a sustainable ecommerce business. One day when opening a package, Todd saw a packing slip with ShipStation\u2019s name.&nbsp; He looked into ShipStation and found the cause of their high shipping costs: \u201cWe were using UPS for items that were under a certain weight\u2026 so I realized that USPS was better built for our product line with it being so lightweight\u201d. When Todd decided ShipStation was the solution they needed to make their ecommerce store happen, connecting everything was easy. They were able to connect their existing Squarespace site with ShipStation, as well as create a new Stamps.com account to save close to ten dollars per shipment.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-768x1024.jpg\" alt=\"Man making beard oil \" class=\"wp-image-25593\" width=\"439\" height=\"586\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-768x1024.jpg 768w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-225x300.jpg 225w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-350x467.jpg 350w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-544x725.jpg 544w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-42x56.jpg 42w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-81x108.jpg 81w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380-392x522.jpg 392w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4380.jpg 1149w\" sizes=\"auto, (max-width: 439px) 100vw, 439px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">After connecting his accounts with ShipStation, Todd needed help getting started. He was connected with an account manager: \u201cShe walked me through the entire setup in four or five minutes maybe, and I was literally like, \u2018That\u2019s it?\u2019 She\u2019s like, \u2018That\u2019s it\u2019&#8230; \u2018All I do is push this button and everything just prints out and I put it on a box and sticker it?\u2019\u201d&nbsp;<\/p>\n\n\n\n<center><!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-60f8d7c6-364d-436d-ba5b-bdd1027789f8\"><span class=\"hs-cta-node hs-cta-60f8d7c6-364d-436d-ba5b-bdd1027789f8\" id=\"hs-cta-60f8d7c6-364d-436d-ba5b-bdd1027789f8\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/1746827\/60f8d7c6-364d-436d-ba5b-bdd1027789f8\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-60f8d7c6-364d-436d-ba5b-bdd1027789f8\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/1746827\/60f8d7c6-364d-436d-ba5b-bdd1027789f8.png\" alt=\"New call-to-action\"><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(1746827, '60f8d7c6-364d-436d-ba5b-bdd1027789f8', {}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/center>\n\n\n\n<br>\n\n\n\n<br>\n\n\n\n<p class=\"wp-block-paragraph\">Implementing a shipping solution allowed Chattanooga Beard Co. to grow their online business and expand their reach. Todd says ShipStation helped them cut on shipping costs that were keeping them from selling and growing online: <strong>\u201cWe\u2019re able to offer discounts. We\u2019re able to get out products to more people. If you can imagine, shipping something that light 20 minutes down the road cost us 14 bucks, what would an order from California do to us?\u201d <\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chattanooga Beard Co. is now receiving orders from all over the United States. Before implementing ShipStation, the team was putting together orders manually. Receiving 50 orders would\u2019ve taken three days for them to send out. Matt said with ShipStation, they could easily process and ship hundreds of orders a day if needed.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Todd credits ShipStation\u2019s automation rules for their improved fulfillment speeds. With automation rules, they no longer have to weigh every order. Each product has a recorded weight in the system that dictates how the order will be sent. When they have an order weighing under one pound, it will automatically be shipped with USPS first class. If it weighs over one pound, it will automatically be shipped with USPS priority mail. Having these rules in place \u201ctakes all of the work out of it\u201d and keeps the fulfillment process easy and cost-effective.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-1024x768.jpg\" alt=\"woman cutting man's hair\" class=\"wp-image-25592\" width=\"573\" height=\"430\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-1024x768.jpg 1024w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-300x225.jpg 300w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-1536x1152.jpg 1536w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-350x262.jpg 350w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-544x408.jpg 544w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-75x56.jpg 75w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-144x108.jpg 144w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161-696x522.jpg 696w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4161.jpg 1920w\" sizes=\"auto, (max-width: 573px) 100vw, 573px\" \/><\/figure><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u201cNow we don\u2019t look at shipping the same way. It\u2019s not: \u2018Oh my gosh, we have five orders.\u2019 It\u2019s like: \u2018Hey, we had five orders this morning and they\u2019re already done.\u2019 <strong>So we can go on with the things that we need to focus on: our marketing and all of the rest of the stuff we do developing our product line.<\/strong> <strong>It\u2019s allowed us to focus more on growing our company<\/strong>\u201d.&nbsp;<br><\/p><cite>Todd Preston, Chattanooga Beard Co.<\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Taking your business online can be time-consuming and expensive without the right solutions. High shipping costs and slow manual fulfillment stand in the way of ecommerce growth for a lot of small businesses. ShipStation helped Chattanooga Beard Co. choose the best carrier for their product specifications and get the best rates possible, supporting their expansion into new markets across the country. Saving time on the shipping process allowed their small team to better focus their energy on what matters\u2014their products and customers.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" src=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-768x1024.jpg\" alt=\"beard products being made\" data-id=\"25597\" data-full-url=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1.jpg\" data-link=\"https:\/\/www.shipstation.com\/?attachment_id=25597\" class=\"wp-image-25597\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-768x1024.jpg 768w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-225x300.jpg 225w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-350x467.jpg 350w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-544x725.jpg 544w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-42x56.jpg 42w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-81x108.jpg 81w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1-392x522.jpg 392w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4390-1.jpg 1149w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-1024x768.jpg\" alt=\"chattanooga beard co. office\" data-id=\"25596\" data-full-url=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397.jpg\" data-link=\"https:\/\/www.shipstation.com\/?attachment_id=25596\" class=\"wp-image-25596\" srcset=\"https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-1024x768.jpg 1024w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-300x225.jpg 300w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-1536x1152.jpg 1536w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-350x262.jpg 350w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-544x408.jpg 544w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-75x56.jpg 75w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-144x108.jpg 144w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397-696x522.jpg 696w, https:\/\/www.shipstation.com\/wp-content\/uploads\/2020\/04\/IMG_4397.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>See how Chattanooga Beard Co. was able to scale their business by using ShipStation to automate their shipping process and cut shipping costs.<\/p>\n","protected":false},"author":77,"featured_media":25599,"menu_order":0,"template":"","meta":{"_acf_changed":false},"story-cats":[],"class_list":["post-25590","stories","type-stories","status-publish","has-post-thumbnail","hentry"],"acf":{"shipstation_product_type":["shipstation"],"shipstation_features":[],"shipstation_company_size":false,"shipstation_industry":false,"shipstation_funnel_stage":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Chattanooga Beard Co. 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