ShipStation Launches Content Series Examining the Role of Branding in E-commerce

“Jump on the Brand Wagon” discusses the importance of branding in online retail

AUSTIN, TX June XX, 2018 ShipStation, the leading web-based e-commerce shipping solution, today announced it has recently published a series of expert advice on e-commerce branding. The “Jump on the Brand Wagon” series offers retailers a refreshing perspective on how to grow their e-commerce business. It includes new content designed to help users be more competitive in the market.

“Jump on the Brand Wagon” also explains how e-commerce merchants can use ShipStation’s branding features to grow their business. These include the ability to customize packing slips, shipping labels, and confirmation emails as well as access to a branded returns portal.

“We are confident the ‘Jump on the Brand Wagon’ resources will be extremely valuable for our users,” says VP of Marketing and Partnerships, Robert Gilbreath. “A great deal of thought and research was put into creating this content. It features testimonials about branding and how to take advantage of ShipStation’s powerful branding capabilities.”

To learn more about the value of branding in online retail, read “Ecommerce Branding: The Power of Your Logo” and “5 Tips from Industry Leaders on Building Your Brand.”

About ShipStation

ShipStation is the leading web-based shipping solution that helps e-commerce retailers import, organize, process, and ship their orders quickly and easily from any web browser. ShipStation features the most integrations of any e-commerce web-based solution with over 150 shopping carts, marketplaces, package carriers, and fulfillment services. ShipStation’s many integration partners include eBay, Jet, PayPal, Amazon, Etsy, BigCommerce, WooCommerce, Shopify Plus, Squarespace, and Magento. ShipStation also integrates with carriers such as FedEx, USPS, UPS, Canada Post, Australia Post, Royal Mail, and DHL. ShipStation has sophisticated automation features such as automated order importing, custom best practice rules, product profiles, and fulfillment solutions that enable its users, wherever they sell and however they ship, to be exceptionally efficient at shipping orders. ShipStation is a wholly-owned subsidiary of Stamps.com (Nasdaq: STMP). For more information, visit https://shipstation.com/.

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