Snapchat lets you easily talk and connect with the people you care about most. It’s why millions use it every day to express themselves, learn about the world, and have fun together. Snapchat Ads are for every business. Whether it’s building brand awareness, driving engagement, generating sales, or increasing app downloads, Snapchat Ads allow you to reach a unique audience primed to take action.
Snapchat by the numbers
- On average, 210 million people use Snapchat daily
(Snap Inc. internal data Q3 2019. See Snap Inc. public filings with the SEC.)
- Snapchatters spend an average of over 30 minutes on Snapchat every day
(Snap Inc. internal data Q1 2019.)
- Over 3.5 billion Snaps are created each day
(Snap Inc. internal data Q2 2019.)
- On average, Daily Active Users open Snapchat over 20 times each day
(Snap Inc. internal data Q1 2019. See Snap Inc. public filings with the SEC.)
- Snapchatters are 2x more likely to make an in-app purchase
(Compared to non-Snapchatters. Source: GlobalWebIndex, US 2018.)
Reach a unique audience
- Millennials are your largest customer base, representing the largest generation in US history. Millennials are expected to drive over half of the increase in expenditure growth over the next decade.
(Source: Fundstrat, commissioned by Snap Inc. 2019, Census Bureau)
- Gen Z’s Direct Purchasing Power is $323 billion / year
(Source: Cassandra an Engine Company, Generational Spend Research Q1 ‘19)
- Snapchat reaches 90% of all 13-24 year-olds and 75% of all 13-34 year-olds in the U.S.
(Data from Snap Ads Manager as of April 19, 2019. Percentages calculated by dividing addressable reach by relevant census figures. Addressable reach, location, and age data are subject to limitations. See https://businesshelp.snapchat.com/en-US/a/audience-size-tool for details)
ShipStation ♥ SnapChat
Snapchat provides a platform for ecommerce merchants to sell and advertise to Snapchat’s wide portfolio of users. With ShipStation, merchants can streamline their fulfillment of marketplace orders generated from Snapchat advertising.