Unmuted
What does it really mean for a brand—or a person—to be heard? In this energizing session, Sarah Barnes-Humphrey shares the raw, real story behind her new book, I Buried Her in a French Press: Finding My Voice and the Power of Being Heard, and how the lessons within apply directly to modern business. From brand positioning and ecommerce storytelling to fulfillment transparency and post-purchase communication, Sarah shows how voice is the ultimate differentiator. Whether you're a marketer, logistics pro, or customer experience leader, you'll leave inspired—and armed—with the insight to turn up the volume on what matters most.
1. How can a brand’s voice serve as its most powerful competitive advantage in today’s eCommerce landscape?
2. What role does transparency—especially in fulfillment and post-purchase communication—play in building lasting customer trust?
3. In what ways does personal storytelling influence business success and deepen customer connection?
Your voice is your brand’s biggest differentiator: Sarah explores how finding and using your authentic voice impacts everything from storytelling to customer trust and brand positioning.
Transparency matters—especially post-purchase: The session highlights how fulfillment transparency and clear communication after a sale builds loyalty and sets brands apart.
Personal growth fuels professional impact: By sharing her personal journey, Sarah ties individual empowerment to business success, reminding attendees that being truly heard can transform both brand and personal narratives.
Sarah Barnes-Humphrey
Founder, Let’s Talk Supply Chain
Ash Knowles
Sr. Director, Customer Success, Auctane
Automation
Automate repetitive shipping tasks to boost productivity and minimize errors. Eliminate clicks for faster shipping and seamless scalability, maximizing your growth potential.
Inventory Management
Eliminate inventory stress and confidently meet demand. Optimize stock levels, prevent overselling, and ensure product availability, fueling your business growth.
Returns and Exchanges
Transform returns into a seamless process. Boost customer satisfaction, reduce costs, and retain revenue, turning a challenge into a growth opportunity.
Branded Customer Notifications
Transform customer communication into a brand-building tool. Keep buyers informed with order updates, enhancing loyalty and reputation.
Automated Rate Shopper
Optimize every shipment with automated precision. Effortlessly and accurately prioritize the best rates and service requirements you need, protecting your bottom line.
UX/Website
Integrate real-time shipping rates and delivery options directly into your checkout for higher conversions and happier customers. Analytics
Gain actionable insights from ShipStation's analytics suite. Make data-driven decisions to reduce waste, improve financial performance, and fuel business expansion.
Warehouse Management
Drive warehouse efficiency with mobile precision. Ensure accurate stock, streamline picking, and meet delivery expectations, fueling seamless business expansion.
Developer Experience
Empower developers to build custom API integrations, automate unique workflows and enhance data flows across all your systems.
Fulfilled by ShipStation
Expand your reach and scale effortlessly. Let ShipStation's fulfillment network manage your inventory and shipping, unlocking new opportunities without commitments.
Warehouse Logistics
Streamline warehouse operations with real-time data exchange, minimizing errors and accelerating dispatch for peak efficiency. 