Helping merchants reach the hundreds of millions of people shopping each day across Google properties.
Get your products in front of the hundreds of millions of people who come to Google every day for their shopping needs.
Connect with shoppers, anywhere
With Google you can acquire new customers and create a stronger connection with the ones you already have. Google will help you reach the hundreds of millions of people shopping each day across our properties including Search, YouTube, the Google Assistant and Maps-and at every stage of the shopping journey.
Build your brand and drive sales
Make it easier for potential customers to find your products and business details in their exact moments of need or inspiration-or let them complete their purchase with you right on Google. Google solutions improve the buying experience for shoppers across your site, store, or app to help you make more sales.
Solutions for every size business
Whether you’re a small, local business, a multi-channel retailers or a global brand, your growth is Google’s goal. Google’s integrated insights, campaign management, and reporting tools make it easier to discover how you stack up against your competitors, find your next growth opportunity, and save time and money.
Connect with shoppers across Google for free
List your products on Google for free. By participating in free listings, your product offers may be eligible to show in unpaid listings on Google surfaces, like the Shopping tab, Google Search, Google Images, Google Maps, and Google Lens.
Drive even more traffic and sales with Google Ads
Advertise on Google to promote your online and local inventory and boost traffic to your site or local store. In the U.S., merchants running free listings and ads together on the Shopping tab have seen a substantial increase in both clicks and impressions. Put your products in front of the shoppers who are looking for what you offer on Google.
Let your customers buy directly on Google
In the U.S., sell your products directly on Google, with zero Google commission fees. Your customers can purchase directly on Google through our on-site, Buy on Google checkout experience.
Google is here to help you get discovered, with the choice to list for free, advertise, or sell on Google. ShipStation and Google are seamlessly integrated so you can ship orders quickly and easily after automatically importing them from Google.