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We kicked off the new year with a networking happy hour and panel on What’s in-store for Ecommerce in 2020 at our headquarters in Austin, Texas. There was delicious food, drinks and a great deal of networking.
On the panel we had our partners Retail Global, SkuVault, LinnWorks, EasyPayDirect and Gotham City Online contribute to the discussion of 2020 ecommerce predictions. A few of the topics that were covered in the panel include: brand strategy, shopping through social media, growth in customizable products, flexible payment options, interactive product visualization and rise in mobile shopping. For more insights, check out our 2020 ecommerce predictions.
If you weren’t able to make it out to this event, be sure to check out our event calendar.
Jason Stuckey from Linnworks
“Amazon has fended off a lot of competitors over the years, but they haven’t faced someone quite like Google. Google has deep market penetration with consumers and sellers, and as a result, is well positioned to gain momentum quickly. Consumers often start their product searches on Google, for this reason Google is able to act as a market place and make the check-out process seamless. They are able to do this through multiple fronts, shoppable image search and YouTube, to name a few. So we see Google being a real player against Amazon in 2020.”
“We know competing against Amazon is a losing battle. So what you’ll see in 2020 is speciality markets starting to differentiate themselves. There are thousands of products but what consumers really want is an experience. That is why personalization is so important. Having shoppable images is a great way to do this.”
Check out the full panel for more 2020 ecommerce predictions!
Maria is a multifaceted writer and editor who is passionate about creating content that helps businesses succeed. When she's not writing, Maria can often be found in her garden tending to her plants.