Key integration features

  • Centralize wholesale and DTC shipping
  • Compare parcel and freight rates
  • Send branded tracking updates
  • Manage returns and exchanges
  • Scale with barcode-driven workflows

About

ApparelMagic is cloud-based apparel software built for fashion brands. It brings ERP, PLM, and CRM functions together for design, inventory, orders, manufacturing, financials, and B2B commerce across wholesale, retail, and web channels.

When your business runs on ApparelMagic, ShipStation gives your team a sharper way to run fulfillment. Instead of treating shipping like one more manual step, you get one command center for labels, carrier choice, automation, tracking, and returns. That matters for apparel brands managing DTC demand, wholesale shipments, seasonal peaks, and fast-moving inventory at the same time.

ShipStation helps you compare rates across 200+ global carriers, use batch printing to move more packages with less effort, and apply automation that cuts clicks per order by 40%. You also get branded tracking pages, customer notifications, and a self-service returns portal that keeps the post-purchase experience polished. As volume climbs, ShipStation scales with you. It has supported over 1 million businesses over the past five years and ships 1 billion packages annually.

Why ApparelMagic users choose ShipStation

Keep your brand visible

Your customer experience shouldn’t end after checkout. ShipStation keeps your brand front and center with branded tracking pages, shipment notifications, and a self-service returns portal that gives shoppers clearer updates and your team fewer manual follow-ups.

Expand beyond domestic shipping

Fashion brands grow fast across borders. ShipStation supports shipping to over 195 countries and gives you access to 200+ global carrier integrations, so your team can compare international options and keep cross-border fulfillment inside one workflow.

Scale through seasonal spikes

Drops, launches, and holiday peaks put real pressure on apparel operations. ShipStation processed 28.5 million labels during Cyber Week 2024 with no performance lag, and automation lets teams create up to 15x more labels per hour.

See shipping performance clearly

Shipping costs can quietly chip away at margin. ShipStation gives you dashboards for shipping cost, carrier performance, and delivery times, so you can spot waste early, improve decisions, and keep fulfillment aligned with your financial goals.

TESTIMONIAL

Find the best rate for every shipment

Compare rates, delivery speeds, and services side-by-side for every order that comes in from Shopify, and let ShipStation pick the best option—with up to 90% discounted rates across 200+ carriers.

Rate shopper

Automatically select the best rate and service for every Shopify order, with no manual comparison.

Bring your own rates

Compare your negotiated carrier rates alongside ShipStation rates to get the best price.

LTL + freight

Quote and book LTL freight alongside parcel for bulk and wholesale Shopify orders.

ShipStation AI

Next-gen shipping intelligence

Built for forward-thinking brands that run fast and play to win. ShipStation AI handles the heavy lifting so you can stay light-years ahead of the competition.
  • SmartFill
  • Automated Order Creation
  • Universal AI Connect (MCP)
  • Batch Label Processing
  • Auto-PRO Retrieval
  • Dynamic Spot-Pricing Engine
  • Packing Recommendations
  • 24/7 Always-On

Award-winning technology and service

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FAQ

ShipStation ApparelMagic FAQ for shipping, labels, inventory, and returns

Frequently asked questions about setup, labels, rates, and returns

Yes. ShipStation fits apparel brands that ship across direct-to-consumer, retail, wholesale, and web channels. Your team can run everything through one shipping workflow instead of piecing together separate tools for each order type. That makes it easier to keep fulfillment consistent as your business grows across channels.

ShipStation gives you more operational control. Instead of stopping at label creation, ShipStation adds automation, batch printing, branded tracking pages, returns management, rate comparison, and warehouse tools like pick lists and barcode scanning. For apparel teams juggling launches, replenishment, and returns, that means less manual work and a cleaner fulfillment flow from packed order to delivered shipment.

Yes. ShipStation lets your team set rules for carrier selection, service choices, packages, tags, and ship-from locations, then let those workflows run in the background. Automation cuts clicks per order by 40%, reduces shipping errors by up to 100%, and lets teams create up to 15x more labels per hour. That’s a big deal when order volume jumps and your team still needs clean, repeatable shipping decisions.

Yes. ShipStation compares rates across carriers so your team can choose the best fit for margin, speed, and destination. You can use your own negotiated accounts, discounted rates through ShipStation, or both, while Rate Shopper helps evaluate options across parcel and freight. ShipStation also offers discounted shipping rates of up to 90% across 200+ global carriers.

Yes. ShipStation goes well beyond label printing with tools that help your floor move faster and make fewer mistakes. Your team can create pick lists, verify shipments with barcode scanning, and use mobile picking instead of relying on paper-heavy processes. Customers using mobile picking have seen a 30% to 40% increase in labor efficiency compared with printed pick lists.

Yes. ShipStation supports inventory and warehouse workflows with barcode-driven processes that reduce manual entry errors. Customers using barcode scanning have reached 99%+ inventory accuracy across physical and digital counts, and Scan to Receive saves an average of 10 hours a month on receiving. **Tip:** If your brand ships across several channels, use ShipStation inventory tools to keep fulfillment decisions tied closely to what’s actually in stock.

ShipStation keeps post-purchase communication sharper and more branded. You can send tracking notifications, give shoppers branded tracking pages, and cut down on “Where is my order?” contacts by keeping delivery details easier to follow. That helps fashion brands stay polished after checkout, not just before it.

Yes. ShipStation includes a branded, self-service returns and exchanges portal that keeps the customer experience organized and makes returns easier to manage. That gives shoppers a simpler path after delivery and gives your team better control over return flow without turning every return into manual back-and-forth. In one customer story, ShipStation cut return handling time by 50% and helped raise the exchange rate from 0% to 38%.

Yes. ShipStation supports shipping to over 195 countries and gives you access to 200+ global carrier integrations. That gives apparel brands more flexibility when shipping cross-border, whether you’re balancing cost, service level, or destination needs. International fulfillment stays part of your everyday shipping workflow instead of becoming a separate process.

Yes. ShipStation scales from startups to businesses shipping hundreds of thousands of orders per month, and customers have achieved up to 40x order volume growth using ShipStation. ShipStation processed 28.5 million labels during Cyber Week 2024 with no performance lag, which shows the kind of volume it’s built to handle. If your brand is growing fast, ShipStation helps you add shipping capacity without piling on the same level of manual work.