Incorporating more selling channels into your ecommerce strategy is an easy way to grow your customer base and revenue streams.
Overview
With more people buying online than ever before, it is becoming increasingly important to adopt a multichannel selling strategy. Not only is it important for you to sell products where your customers are shopping, but you can also benefit from 58% revenue growth from each channel you add.
Summary
In this webinar, experts from ShipStation, Google, and ChannelAdvisor will cover the below topics:
- What is Multichannel Selling?
- Why is it important?
- How to implement a winning strategy
Meet Our Guests
Krish Iyer, Head of Industry Relations and Strategic Partnerships, ShipStation
Krish is a respected supply chain executive with 17 years of industry experience with companies including FedEx, Pitney Bowes and now ShipStation. Krish is currently Head of Industry Relations and Strategic Partnerships for ShipStation.
John Kennard, Partner Development Manager, Google Shopping
John is part of the strategy & business development team for Google Shopping, where he is focused on marketplace vendor partnerships and top seller recruitment. John is a “boomerang” Googler, returning to the Shopping team in 2018 after a decade in senior roles at various ecommerce startups, including RichRelevance, ShopRunner & Wish.
Greg Ives, Senior Product Marketing Manager, ChannelAdvisor
With more than 20 years of marketing and e-commerce experience, Greg leads the product marketing efforts at ChannelAdvisor. As a product evangelist, Greg is passionate about educating others on the immense value ChannelAdvisor’s people and technology bring to the marketplace.
