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Shipment tracking software that boosts visibility and control
Keep every package visible from label to doorstep while putting your brand forward. Personalised, branded tracking with real-time updates and proof of delivery reduces support requests and keeps customers confident long after checkout.
Driving fulfillment for the world’s leading brands
Turn tracking into a powerful post-purchase experience
Real-time shipment tracking gives customers clarity, not question marks. ShipStation’s shipment tracking software reduces manual work, reveals delivery issues sooner, and turns every tracking touchpoint into a chance to build trust and improve customer satisfaction.
Reduce “Where is my order ?” (WISMO) calls
Nothing bogs down support faster than dozens of ‘where’s my package?’ calls.” Get centralized shipment tracking updates, delivery notifications, and tracking links in one dashboard so your team always sees the same real-time tracking insights as your buyers. No information gaps. Just real-time visibility that stops WISMO questions before they start.
Protect the delivery experience at scale
More orders shouldn’t mean more chaos. Status icons clearly show which packages are in transit, delivered, delayed, or in exception—so you can prioritise outreach, resolve issues faster, and improve the delivery experience. Bulk tracking then makes it easy to monitor hundreds of orders in seconds.
Extend your brand beyond the shipping label
Give customers a consistent experience from checkout to delivery. With ShipStation, you can brand delivery notifications, customize email templates, and build a tracking page that uses your colors, logo, and tone. Better branding. Better service. Unreal customer experience.
Real-time shipment tracking tools that connect data, teams, and customers
Stop hunting for tracking numbers
ShipStation surfaces tracking links anywhere you work—whether you’re reviewing orders or eyeing shipment details. Click once to open the carrier’s tracking page and see the latest scan events. Now, shipment tracking and customer service are working from the same source of truth instead of juggling multiple carrier sites.
See which shipments need your attention
Understand overall shipment health without digging. ShipStation uses intuitive icons to show whether a package is status unknown, in transit, delivered, in delivery exception, or voided. Filters help you find which orders are still moving and which need immediate attention.
Reduce manual work with auto-tracking
Most major carriers send tracking events back to ShipStation, so shipment statuses update automatically, reducing manual work. Auto tracking powers delayed shipment alerts, delivery notifications, and the branded tracking page so your shipping data is always up-to-date. If a carrier doesn’t support auto tracking, you can still refresh the status manually in seconds.
Check hundreds of shipments in one click
More orders shouldn’t mean more risk. Select a batch, hit update, and ShipStation pulls fresh tracking for USPS, UPS, and FedEx—all at once. Use filters to detect undelivered express shipments that may qualify for refunds, locate stalled orders before customers complain, and streamline logistics operations to remain proactive, instead of reactive.
Turn tracking into a branded customer experience
Build a tracking page that reinforces your brand. ShipStation’s tracking page shows shipment status, expected delivery, and proof-of-delivery details — all wrapped in your brand’s logo, colors, and messaging. Pair it with branded email templates and delivery notifications to create an on-brand customer experience from checkout to doorstep.
Give customer service teams the full picture
Support teams don’t have time to jump between systems. With shipment tracking software built into the same platform you use to create shipping labels, reps can look up status, confirm delivery, and share branded tracking links fast. Calls get shorter. First-contact resolution improves. Your team spends less time hunting and more time helping.
Use tracking data to inform route optimization
Tracking isn’t just for customers — it tells you how your carriers are really performing. Which carriers hit their delivery windows? Which ones result in exceptions every other week? Use that intel to tweak your shipping rules, negotiate better rates, or shift volume to carriers that deliver on time. Shipment tracking software becomes a feedback loop so you can optimize transportation management with every batch.
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Shipment tracking software FAQs
What is shipment tracking software?
Shipment tracking software connects your orders, carriers, and tracking data so you can see where every package is in real-time. ShipStation provides tracking links, delivery statuses, branded tracking pages, and notifications in a single workflow, instead of using multiple carrier tools.
Can ShipStation send my tracking statuses back to my store?
Yes. When you ship an order, ShipStation automatically sends a shipment notification back to your connected store or marketplace. That update includes the order number, carrier, shipping service, and tracking number so your store can mark the order as shipped and display tracking details to your customer. Exactly what is shown in your store depends on the platform, but in most cases ShipStation will send: For Custom Store integrations, your developer can use our ShipStation Custom Store specification so your system receives shipping method, shipping status, tracking number, and more via a POST notification when an order ships. ShipStation also tracks in transit and delivered statuses inside the app and on your branded tracking page, using carrier tracking events. Your selling channel might show its own delivery updates based on the tracking number, but ShipStation’s job is to push shipped status and tracking data back to your store as soon as you create the label — or on a delay if you’ve configured notifications that way.
How does ShipStation improve the delivery experience for customers?
ShipStation turns generic tracking updates into a branded post-purchase experience. Customers receive detailed shipping and delivery notifications with links to a branded tracking page that reflects your brand’s look and feel. Meanwhile, your support team sees the same data customers see, so they can answer questions fast and catch problems before anyone has to call in.
Can ShipStation track shipments from all my carriers and fulfillment providers?
Yes. Most supported services send tracking events back automatically, so ShipStation can track shipments from a wide range of carriers and many fulfillment providers. For carriers that don’t support auto tracking, you can still fetch updates manually so your tracking page, notifications, and internal views reflect the latest status.
How does shipment tracking software help my logistics operations and supply chain teams?
An improved delivery experience starts with unifying your supply chain data. Tracking data reveals how well your transportation management strategy is working. By monitoring delivery times, exceptions, and proof of delivery events inside ShipStation, your logistics and supply chain teams can refine carrier selection, improve route optimization, and design smarter shipping rules to maintain a great delivery experience.
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