Callie Hinman's posts

  • How Ecommerce Coupon Codes Can Boost Your Holiday Sales

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    Saving money can be a rush. It’s why “extreme couponing” is a thing. In the past, bragging rights were earned by proclaiming how much you spent on a product. Now you’re much more likely to impress a group when you advertise how much you saved. So if you want to bring shoppers to your retail […]

  • 5 Ways to Prepare Your Packing and Shipping Area for the Holiday Rush

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    Every part of your ecommerce business is going to experience an influx of some kind or another during the holidays. Your website will see more traffic. Your customer service representatives will field more phone calls. And your packing and shipping area will process more orders. To keep your packing and shipping workspace in tiptop shape […]

  • 3 Essential Parts of Exceptional Black Friday Marketing

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    Black Friday is a strange phenomenon. The mere mention of it can immediately elicit a range of emotions, from dread to excitement. It just depends on how you’re talking to. For retailers, it’s a chance to either keep profits going strong, or make up for a lackluster 10 ½ months. Regardless, it’s a simultaneously thrilling […]

  • 4 Totally Preventable Cyber Monday Mistakes and How to Avoid Them

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    The pressure to succeed in stressful circumstances can be scary. Really scary. Make you want to run away and hide for a while scary. And for online retailers, Cyber Monday can sometimes feel like an entire year’s worth of pressure consolidated into a single day. Unfortunately, this pressure can lead to oversights that impact more […]