James Messer's posts

  • 5 Ways to Stop Overpaying on Shipping

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    “If it ain’t broke, don’t fix it!” This may be a convenient expression for why you refuse to get rid of your 1994 Toyota Tercel, but it is not good for ecommerce sellers. Just because your workflow isn’t broken doesn’t mean it’s performing as it needs to. It’s easy to find discounts if you know […]

  • The Cheapest Way to Ship From the US to Canada

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    Other than China, Canada is the US’s largest trading partner. And since China has a population that is 40 times larger (1.4 billion more citizens) than Canada, some could reasonably consider Canada to be our largest trading partner. We exchange over $500,000,000,000 in goods with Canada each year. Because of this close relationship, shipping across […]

  • Increase Customer Conversions with Live Chat

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    Live chat lets you provide product answers that aren’t explicitly stated. No amount of market research, paid social, deep dive pamphlets, amazingly detailed copy, or intuitive product design can prepare you for the left-field questions customers will inevitably throw at you. Someone may not find the info they want and then leave—causing them to buy […]

  • How reports and analytics can optimize shipping rates

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    Figuring out shipping rates takes planning and strategy. Go too high, and you risk cart abandonment. Go too low, and your profit margins narrow too much. The Amazon Effect has caused people to anticipate that shipping fees be waived or included in the price of their orders. So, if you do charge additional shipping costs, […]

  • Cheapest Way to Ship

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    Low shipping costs are key for ecommerce businesses. They protect your bottom line, pass the savings on to the customer, and can continue to give you deeper discounts the more you ship.

  • Ethical Commerce: Another E in eCommerce

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    With rising concerns about our carbon footprint, the importance of ethical commerce is greater than ever. In 2012, shipping accounted for 2.2% of the global carbon dioxide output. And that number is forecasted to increase by up to 250% by 2050. An ethical strategy can be a great way to reduce your company’s carbon footprint, […]

  • How to Make Shipping Insurance More Efficient

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    Shipping insurance is a service that reimburses some or all of the delivery fees and the value of a shipment should it becomes damaged or lost in transit. It can be a complimentary service included by default with shipping charges or as an additional charge through the carrier or a third-party insurance provider. What types […]

  • How Pricing Strategies Increase Sales

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    Giving your products competitive pricing strategies becomes a bigger task every day. Industries grow, new businesses come and go. This ever-growing list of competitors makes it harder to highlight what makes your products unique. You can build awareness through increased marketing efforts, social campaigns, and promotions. But if your pricing isn’t competitive, will anyone bite? There are a few simple ways to […]

  • 3 Ways to Make a Better Support Team

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    Making a more efficient support team can take a little work, but pays off very quickly. When your support team is confident and comfortable in their role, their productivity increases. As a result, a team of efficient, productive agents can protect your bottom line allowing you to run a smaller, more effective team.  Selecting the Right Candidate […]

  • If Markets Shift: How To Stabilize Your Business

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    One of the major advantages of operating a small business is getting to run it your way. Your business’s identity is crucial when it comes to setting yourself apart from the competition. And as your business takes on new and exciting challenges, the less exciting task of funding this growth and stability is omnipresent. The adage “Cash is king” […]

  • Which Thermal Label Printer Should I Buy?

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    ShipStation is all about efficiency. Which comes in handy as the holiday rush ramps up. This is the time of year to make order fulfillment as streamlined as possible. And one way to fulfill orders even more effortlessly is to invest in a thermal label printer. If you are looking for a recommendations on a laser printer, check out these great […]

  • 2018 Shipping Deadlines

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    Jump to deadlines for: Canada | United Kingdom | Australia Why Do I Need To Know Holiday Shipping Deadlines? For online sellers, getting orders out on time is crucial for a successful holiday season. Last-minute shoppers will expect ways to make a purchase days before December 25 and still get it on time. If you want […]